Client: Amtico Flooring, UK
Role: Writer, Art Director

This piece is one in a series of four brochures designed for UK-based Amtico Flooring showrooms and direct mail distribution. Titled InReality, each brochure subverts the typical contract interior case-study format to look at a space from the view of those who are most affected by it: those who live and work within its walls. Volume II (shown) profiles an installation of non-toxic Amtico flooring in an assisted-care facility in upstate New York. Others in the series profiled installations (and people) from schools, retail, and other public-facing locales where Amtico flooring makes a difference.

See the Whole Brochure

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