Inspired: Antron Carpet Fiber

Client: Antron Nylon / Invista
Role: Tone Development, Concept, Interviews, Writing

I've done a good deal of work for Antron (a company that makes carpet fiber; see the video below for more), but this is probably my favorite project to date. It's a 20-page printed piece that revolves around finding inspiration in carefully handcrafted things. There's not a single mention of carpet in it, actually; this is all about story--and creating Antron as a resource for finding your design spark wherever you may encounter it.

Read the brochure here and, don't forget to take in its gorgeous photography and design, too.

C5 Youth Foundation of Georgia

Client: C5 Georgia
Role: Brand Strategy, Annual Report Content, Web Content, Brochure Content, Online Newsletter Content, PR

C5 Georgia isn't your typical youth development program. The organization takes its time--five years with each student chosen--taking students from challenging situations and turning them into leaders primed for college and ready to return to their communities to create positive change. I've had the privilege of working on dozens of pieces for this remarkable organization over the past four years, including creating a unique brand strategy, writing their website and newsletters, and concepting and writing three consecutive annual reports.

Read the 2011 AR
Visit C5 Georgia on the Web
See C5's National Case Statement

Oz Magazine

Client: Oz Publishing
Role: Recurring Column Editor, Feature Writer

A few years back, when I was just beginning my freelance career, the editor of Oz Magazine (a creative industry publication here in Atlanta) approached me about editing a recurring column. They called it "OzCetera," and the deal went something like this: "Call agencies. Find out what's new and interesting and big-budget going on in their shops. In absence of any real news, read their press releases. Write up a little blurb about how great business is. Rinse and repeat." To be honest, the blurbs weren't that interesting, and I wasn't allowed to embellish or play anywhere beyond the timbre of each agency's prescribed press voice. But, it was a great experience. And, eventually, it got me this: a cover story.

Click the link to read about the "great film vs digital debate." And remember, this was 2003, before 10 mega pixel beautiousness and post-production folk out-ranking photographers on the pay scale.

Here Magazine

Client: Cooper Carry Architects
Role: Writer

I'm proud to have worked on the award-winning Here Magazine—a 200+ page publication for Cooper Carry Architects. This is the third Here. Each edition explores a topic of immediate worldly weight, viewing it through the lenses of architecture and cultural significance. It is, as we say in the publication, an exploration of an issue at the intersection of time and place.

This year the topic was energy. Among other things, I contributed articles regarding embodied energy in everyday objects, a comparison of the electric power structures of Africa and China, commentary on vertical farming, sustainability in suburbia, and a little rant about conspicuous consumption of clean, green energy.

Read a few of my favorite pieces. Check out the entire magazine here.

**Here Magazine, The Energy Issue has been honored with a number of awards, including a One Show Pencil, an AIGA SEED Award, and entry into both Print magazine's Design Annual and its Create + Commerce archives, among a number of other accolades.

Auburn University - CADC100

Client: Auburn University College of Architecture, Design and Construction (CADC)
Role: Writer, Interviewer, Primary Researcher

In 2007, the Auburn CADC celebrated its 100th anniversary, setting a milestone as the oldest accredited architecture school in the southeast. To celebrate, the college commissioned a coffee table book be designed and written for distribution to alumni, friends, students, and the general public. What we ended up creating was a 200-page volume chronicling 100 fascinating, historic, emotional, personal, academic, and utterly random things about the school (presented through found artifacts, documents, letters, snapshots, lists, endless conversations, interviews, and personal narratives).

The Auburn CADC100 book was included in the Communication Arts Design Annual, 2007, and won a 2008 AIGA SEED Award.

View a Few Spreads from the CADC100 Book